I think it's coasting on that prestige of being FAANG. People still want it on their resume. I share this from time to time but I interviewed there at the same time I interviewed at Facebook (right before the name change). And the difference was night and day. Amazon truly treated me like cattle. Get in, do the automated Leetcode/HackerRank thing. Canned conversations. Facebook at least _seemed_ like they were rooting for my success the entire time.